MAKE UP FOR EVER
Digital Marketing Specialist
Digital Marketing & Content Management:
• Develop and implement local social media strategies aligned with overall marketing objectives.
• Maintain and manage local social media accounts (e.g., Instagram, etc.), coordinating engaging content from various sources.
• Manage the "official" @cosme page, ensuring up-to-date and relevant content.
• Upload video content to the local YouTube channel.
• Post content for retail stores, especially for new product launches.
• Monitor social media trends and analyze performance metrics.
• Stay up-to-date on the latest social media platform features and best practices. Agency Collaboration and Management:
• Develop and maintain strong relationships with key media contacts (print, online, etc.) in Japan through agency relationships
• Manage media inquiries and requests, providing timely and accurate information.
• Monitor media coverage and analyze its impact.
• Localize press materials, including press releases, media kits, and fact sheets, tailored to the Japanese market.
• Work closely with external PR agencies on media relationships and strategic planning.
Other tasks
•Support and provide assists to Marketing Manager and the team.
Education: University graduate
Experience: Minimum of 3 years' experience in brand-building and digital marketing management, preferably within the cosmetics industry. Experience with makeup-oriented or luxury brands is a plus. Experience working within a global company and adapting global strategy to a local market is preferred.
Languages: Fluent Japanese and English communication skills (speaking, reading, and writing).
Competencies:
•Creativity and action-oriented attitude.
•Strong communication, negotiation, and interpersonal skills.
•Genuine interest in makeup.
•Fun and open-minded approach.
•Team player.
•Willingness to contribute.
•Deep understanding of Japanese social media landscape.
•Proven ability to manage multiple projects simultaneously.
•Strong analytical skills and data-driven decision-making.
正社員
Tokyo















