Senior Website Success Owner For Omni - Channel Marketing at Brand Shiseido

国 :
日本
都道府県 :
東京都
都市 :
東京都 東京都港区東新橋1丁目6-2 株式会社 資生堂
カテゴリー :
IT、インターネット
雇用形態 :
正社員
就業形態 :
フルタイム
職歴 :
5年から10年

会社概要

資生堂は、1872年、日本初の洋風調剤薬局として、東京・銀座で創業しました。
社名の由来ともなっている、新たな価値の発見と創造をめざすという創業の想いを140年以上の歴史の中で脈々と受け継ぎ、独自の伝統を築き上げてきました。
これらは資生堂が将来にわたって発展し続ける上で大切な、資生堂ならではの基盤と強みです。

化粧品メーカーとして日本、アジア第1位の規模を誇り、現在、約120の国と地域で展開しています。また、資生堂グループ全体の売上高は、1兆51億円にのぼります。
長い歴史の中で培ってきた、資生堂の美に対する感性は、日本の文化や伝統を大切にするという考えや、細部にこだわり続ける姿勢などにより、グローバル企業の中でも日本発の化粧品会社として独自の強みとなっています。
資生堂は、高機能・高品質・高い安全性を持ったイノベーティブな化粧品や最先端の美容法を創出し続けています。
この土台となっているのは、研究開発や生産における業界屈指の技術力です。
創出した価値や「美」をお客さまに伝える独自のクリエーションが、資生堂の大きな強みとなっています。この強みにより、1916年の意匠部発足以降、日本の宣伝・広告、デザイン界を牽引しています。
外見の美しさだけでなく、心まで豊かになっていただくことをめざし、全世界で約20,000名のビューティーコンサルタントが美容のプロフェッショナルとしてお客さま一人ひとりに寄り添い、当社のブランド価値を伝えています。
お客さま起点を追求し、ビューティーコンサルタントを通じてお客さまに価値を伝達するなど、資生堂の事業は「人」を中心としています。お客さまや社員などの「人」を大事にし続けてきたことは、価値形成の根幹となっています。

職務内容

ey objectives of the role:
As Brand SHISEIDO goes through an extensive scope of digital transformation and omni-channel marketing activation, we’re looking for a Senior UX Strategist for digital projects and beyond with experiences in the Online & e-Commerce domain to newly implement and drive initiatives & enhancements on our web properties and digital activations.

As a UX Strategist at Brand SHISEIDO, you will drive strategies and vision that enables development of innovative digital solutions for Global Business Services. This role will proactively work with Global Omnichannel Maketing and In-Store Planning Teams to drive customer experiences that exceed customer expectations and achieve business goals. Through effective leadership, the UX Strategist will develop a UX development roadmap that will deliver meaningful experiences for Brand SHISEIDO from exploration, strategy, feedback to implementation.

Main areas of responsibility
Collaborate closely with key stakeholders across matrix organization to establish and implement the organization’s UX strategy, provide UX recommendations and solutions, and obtain user feedback to meet revenue goals and customer needs.
Coach and develop collaborators across teams in a manner that fosters high performance and innovation.
Create, maintain and apply standards and experience guidelines in the organization for all digital touchpoints.
Innovate on new experiences to help RHQ grow and fuel their businesses.
Manage user research, including concept testing, usability testing, and analytics.
Contribute to, and curate, the team’s best practices for human-centered design and design methodologies. Manage the intake process, prioritization, and resource allocation for all UX projects.
Facilitate design thinking, journey mapping and collaboration workshops to evoke structured brainstorming and alignment across organizations.
Leverage user data, analytics and business requirements to assist in developing website requirements and user stories.

応募資格

Required Skills and Specific Experience
  • At least 8 years’ relevant experience as a UX Strategist and/ or Designer in the digital sphere.
  • University educated in a related field, or equivalent level qualification.
  • Fluency in best practices for web-based information architecture and design, as well as strong knowledge of usability principles and techniques.
  • Capacity to manage multiple work streams at once while delivering the highest quality assets for large scale projects.
  • Deep understanding of current design industry best practices; proven record of articulating and executing those practices in recent work experience.
  • A portfolio of work demonstrating experience creating human-centered design solutions and showing your ability to turn ideas into a strong and unique creative vision.
  • Experience leading design for a variety of form factors including: mobile, desktop, applications, etc.
  • Experience leading and delivering full life-cycle design projects, from design strategy through execution.
  • Proven ability to work directly with software development managers and business owners to realize your design vision.
  • Experience working with demanding clients and working through technologies, competing priorities, and aggressive schedules.
  • Strong ability to build relationships across team and organizational levels to help encourage and promote a collaborative environment.
  • Ability to choose the appropriate UX methods for the allotted time, budget and project requirements.
  • Proficient with standard design tools such as Axure, Balsamiq, InVision (or similar visualization/ prototyping tool).
  • Excellent communication, presentation, and storytelling skills.
  • Experience doing UX in an agile/scrum environment.
  • Strong & confident communicator in English, both orally and in writing.
  • Fluent Japanese preferred.
  • Experience within the prestige brand and/or CPG industry would be advantageous (not mandatory).