Key Job Accountabilities 主要職務

To implement and track Trade Marketing programmes for retailers with commercial and marketing teams

designed to increase sales and brand/category presence.

・Carry out specific Trade Marketing programmes, respecting company commercial policies, company strategy with the retailers and brand equity.

・Coordinating with related departments, from sales promotion planning to execution management.

・Monitor and improve processes to better link marketing and commercial activities.

・Manage budget and ROI for specific Trade Marketing activities.

Must Have Aspects 必須項目

Understanding of brand equity and products

Event planning to execution management experience

Good knowledge of market and retail environment

Promotion creative skills, aesthetic appreciation

Knowledge of ROI management

Preferred Qualification 希望項目

digital marketing skills

English