ESTÉE LAUDER
会社概要 約150 製品 販売 太平洋地域 中東 地域 米州地域 主要3地域 分 事業 展開 各地域 1社以上 関連会社 構成 今日 50 超 関連会社 日本法人 ELC 合同会社 日本屈指 企業 海外拠点 中 長 歴史 紡 日本 第1号店 1968年 東京 日本橋高島屋本店 日本 東京都千代田区 移転 本社 働 仕切 洗練 皇居 素晴 景色 一望 調和 促 造 日本 研究開発 技術革新拠点 丸 内本社 隣接 移転 得 相乗効果 高 日本 他 太平洋諸国 違 消費者 喜 製品 作 使命 実現 茨城県下妻 工場 設 ELC 最先端 施設 高品質 製品 生 出 太平洋地域 消費者 一層近 場所 流通 可能 取 組 消費者 需要 高 将来的 大 成長 見込 TALENTS NEEDS SUMMARY: The Marketing Talents at ELC holds primary responsibilities to be the "center of brand marketing" and support BGM/marketing leaders on overall brand strategic planning and execution to achieve brand goals. To achieve responsibilities, it is also required to collaborate and provide insights to Brand team and affiliate teams to ensure unity and execution quality. KEY ROLES & RESPONSIBILITIES Decision Making - Indicate type of decisions typically made and the overall impact of those decisions. Problem Solving - Indicate the nature of problems regularly encountered and the complexity of the solutions. Independence of Action and Accountability - Indicate the general degree of independence which may range from closely monitored to setting direction. Budget Responsibility - Indicate degree of financial accountability. Include actual amount of operating budget and/or cost savings. Include net sales plan responsibility, if applicable. Leadership - Indicate management responsibility including planning for the department's future needs, operations, hiring, performance management, salary decisions, talent planning, etc. (i.e., one team, multiple teams, etc.). Key Accountabilities (not limited to): Strategic Planning Develop mid-term brand strategy to improve brand value and to drive enhanced mid-term sales and market share targets through working in brand transformation internal/external partners and update it annually Consider global brand objectives to set challenging yet attainable brand sales and profit goals(P&L) for the affiliate, and connect with APAC Evaluate competitive challenges for brand and identifies opportunities and risks for growth and profit enhancement Ensure that brand philosophy is aligned, and brand image and position are properly represented in brand strategy in accordance with corporate standards Consumer Marketing Validate framework and strategy for mass and online media planning on marketing moments, targets, channels, platforms Validate Art of Repeat lifecycle campaign content planning, framework of omni CRM customer journey, new acquisition strategy, categorization of customer segments Validate consumer segmentations by consumer attributes to adjust marketing approach to each consumer segment Validate channel activation for brand.com, 3PP, retailer.com, DS, FSS commercial touchpoints to maximize traffic, conversions, retention Validate framework design and strategy for SNS, such as targets, platforms, KPIs, budget, Dos & Don'ts, social listening strategy, re-post rules etc. Review the creative creation, adaptation, resize, retouch for Brand.com, 3PP, retailer.com, offline channel, eDMs, DMs, Line Validate influencer management including contract negotiation/management, appearance etc., to create contents aligned with Consumer Marketing strategy Product Marketing Develop category/hero products/new products strategy to identify key goal, claim development and communication plans Validate standardized and visualized workflows and processes to execute product marketing operations such as product continuity/stop management, product pricing management, product visual asset management, and VMD/store brochure guidance 雇用形態 正社員 給与 応相談 業績賞与 年 回 昇給 年 回 業績 評価結果 準 勤務地 100-8333 東京都千代田区丸 内3-2-3 丸 内二重橋 20階 所定労働時間 7時間30分 (休憩時間別途 60分) 有 10:30 16:00 有 部署 異 営業職 労働制 福利厚生 社内制度 総合福利厚生 (東京化粧品健康保険組合 倶楽部 年間6万円分補助 保養施設 会員等 自社製品社員割引 定期健康診断 退職金制度(確定拠出型年金 確定給付企業年金) 慶弔見舞金(結婚祝金 出産祝金 傷病見舞金 各種弔慰金 災害見舞金) 通勤手当(上限 万円) 外勤手当(営業職) 時間外手当(管理職以上 深夜残 ) 休日 休暇 完全週休 日制(土日祝日) 年末年始休暇 有給休暇 入社当日 付与 初年度3 12日 以降最大22日 特別休暇(結婚休暇 葬祭休暇 病気休暇 公傷休暇 災害時等休暇 母性管理休暇) 生理休暇 休暇(永年勤続表彰該当者) 介護休暇 研修 入社時研修各種 社内 研修( 英語会議 等 社外 (英語 等) 開発 E- 各種 ELC 合同会社 職務執行者社長: 事業内容: 化粧品 医療部外品 製造 販売 輸出入 資本金: 8,000万円 The Estée Lauder Companies Inc. is one of the world's leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of luxury and prestige brands globally. The company's products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M*A*C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart+, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty.